Marketing Apprentice
WILLEN HOSPICE · South East · MK15 9AB
About the role
Marketing Assistant π
Are you ready to dive into the exciting world of marketing and make a real impact? We're looking for a driven and creative Marketing Assistant to join our team and help us connect with our amazing supporters! If youβre passionate about crafting engaging content, boosting digital experiences, and running killer campaigns, this is your chance to shine. β¨
What You'll Be Doing:
Multi-Channel Marketing & Content Powerhouse π£
- Help create and share awesome content across our website, social media, email, and digital campaigns.
- Craft compelling, accurate, and supporter-focused content that fuels fundraising, raises awareness, and keeps our community engaged.
- Jump into planning and scheduling content to hit our campaign goals and make every supporter interaction count.
- Collaborate with our Content Designer to adapt cool creative assets for different platforms and audiences.
- Develop content that sparks engagement, drives action (think donations and event sign-ups!), and keeps our supporters coming back for more. π
Website, Digital Platforms & Supporter Experience Guru π
- Keep our website content fresh and on point using our CMS β ensuring it's accurate, accessible, and super easy to navigate.
- Help improve supporter journeys, from donation flows to campaign landing pages, making them seamless and inspiring.
- Tackle basic SEO tasks like updating metadata, structuring content, and fixing links to boost our online presence.
- Ensure our digital content meets accessibility standards and best practices, because everyone should be able to connect with us.
- Support the optimisation of key pages to boost conversion rates and create a top-notch user experience. π―
Campaign Support & Marketing Delivery Champion π
- Be a key player in delivering integrated marketing campaigns across all channels, including exciting fundraising appeals and events.
- Assist with uploading campaign materials, scheduling activities, and managing campaign pages.
- Contribute to campaign planning by prepping content, proofreading copy, and rocking our campaign checklists.
- Team up with colleagues across marketing and fundraising to deliver coordinated and impactful activities.
- Support the execution of marketing plans designed to welcome new supporters and nurture our existing community. π±
Data, Analytics & Supporter Insight Explorer π
- Monitor and report on essential marketing metrics like social engagement, website traffic, email performance, and conversions.
- Help create simple performance reports using our analytics tools.
- Gather data and insights to understand how effective our campaigns are and what our supporters love.
- Develop a keen understanding of supporter segments, preferences, and how they engage with us.
- Use data to drive continuous improvements in our marketing efforts and supporter journeys. π‘
Marketing Operations & Administration Star π
- Handle essential marketing administration tasks, like organising assets, maintaining content libraries, and updating records.
- Assist in coordinating marketing activities, working with both internal teams and external partners.
- Help track marketing activity and organise our marketing materials and resources.
- Support the accurate tagging, tracking, and organisation of digital content for reporting and insights.
Please Note: A driver's license is required for this role. π
Important: This vacancy may close early if we find the perfect candidate, so don't delay! β³
Key responsibilities
- Support the creation and delivery of marketing content across multiple channels.
- Assist with maintaining website content and carrying out basic SEO tasks.
- Contribute to the planning and delivery of integrated marketing campaigns.
- Monitor and report on basic marketing performance metrics using analytics tools.
- Support marketing administration tasks and the coordination of marketing activity.
Entry requirements
GCSE in: (Maths (grade 4-9), English (grade 4-9), Any (grade 9-4), Any (grade 9-4), Any (grade 9-4))